What is Algorithm explain with example?

Social media algorithms on how social media platforms are like a Facebook or Instagram filter, rank, and organize content based on unique processes and their platforms. There are no standards being implemented on all platforms, and they tend to evolve, so marketers need to learn strategies to get the most out of their social media strategy. For example:

Instagram's algorithm incorporates 3 important things:

• Interest: How interested users are in a specific post based on search history and engagement.

• Backlash: Posts published within the last few hours will be highly visible in relation to older posts.

• Relationships: The most engaging posts are the most engaging.

Little has to do with how many accounts or followers have used for a particular post.

Facebook's capabilities are designed to highlight content that generates the greatest number of conversations.

This may include:

• Content gets the majority of comments, shares or likes.

• A Facebook Live video that often gets more engagement on Facebook than most content.

• User-generated content that includes other users of content across Facebook.

Twitter's capabilities are based on:

• Reset: The most recent post means that most users are likely to see it appear in their feed.

• User credibility: Those accounts that have been proven to be the most reliable will be most visible to users.

• Native Content: Posts intended solely for Twitter and do not connect to third-party websites have received much promotion.

• Engagement: The more users interact with a particular account, the more they will see posts from that account.

LinkedIn's capabilities are based on:

• Relevance: Content that contains keywords and low user profiles means that the user will see that content.

• Trusted sources: Content sharing links from trusted websites will be more accessible than those from non-core websites.

• Well-shared content: A widely shared post, accessing users from one network will make that post more visible to others.

• Engagement: Posts that drive popularity, comments and sharing within one hour will be the highest on the site.

Ways marketers can use social media algorithms to use to drive visibility of their content include:

• Create interactive content, such as voting, questions, surveys, and more.

• Tag users are therefore aware of the posts and are encouraged to respond.

• Embed content with hashtags so that a greater number of people can see the content.

• Make sure sharing is honest, effective, and up-to-date.Use live video when appropriate; this is especially applicable for special events or discussions with individuals.

• Make sure that at least 80% of your content belongs to the social media platform itself and doesn't just go from pushing people to other sites.

• Create a network of followers that has a history of sharing content so what you share goes great.